Google category finder.
Copy what’s working.
See the Google Business Profile categories the top 10 businesses on Google Maps use for your search, and which ones are missing from yours.
- Find your business
- Type what a customer searches
- See the categories the top 10 use, and your gaps
Find your business on Google
Search by business name and suburb, or by phone number. We compare your Google Business Profile with the businesses that show up above you. No sign-in.
Can’t see it? Try the phone number on the listing, or open the business in Google Maps, tap Share and paste the link here. You can also .
Not on Google Maps yet? We set up Google Business Profiles from A$249. See profile setup →
Your business
Use your main service. We check Google Maps from your business’s location and compare the top 10 results.
Local preview: this is fictional sample data, not real businesses.
Which of these are already on your profile? Google didn’t tell us your additional categories. Tick the ones you have and the gaps update.
| Category | Top businesses using it | You |
|---|
Only add categories that describe what you really do. Google can suspend profiles that stuff in unrelated ones. Add them in your Google Business Profile under Edit profile → Business category.How to edit your profile →
See the businesses we compared
Next step, free
Now see where you rank for this search
Your position at 25 spots across your area, and who’s beating you. About a minute.
Rather we fix it for you? Google Business Profile optimisation from A$449 →
Common questions
Why do Google Business Profile categories matter?
Your categories tell Google what your business is. They are one of the strongest signals for which searches you show up for on Google Maps. Your main (primary) category matters most.
How does this tool work?
We search Google Maps for your phrase from your business’s location, the way a nearby customer would, and read the categories on the top 10 profiles. Then we compare them with yours.
Should I copy every category my competitors use?
No. Only add categories that describe what you really do. Google can suspend profiles that add unrelated categories. If most top businesses use one you don’t offer, leave it off.
How many categories can I have?
One main category and up to nine additional ones. Most businesses do best with a precise main category and a handful of genuine additional ones.
Will changing my category move my ranking?
It can, up or down, and sometimes within days. Change one thing at a time, then check your Google Maps ranking a week or two later so you can see what it did.
Free Chrome extension
Check any website as you browse.
Check the Google Business Profile you’re viewing on Maps, then your website’s local SEO, in one click each.
Local SEO · Google Business Profiles · speed · accessibility · fixes for your AI agent
