Free local SEO tools.
See it, plan it, fix it.

Check where you rank on Google Maps, see what the businesses above you do differently, and get more reviews. Free, no card. Built for Australian businesses.

Check my ranking free →

Check your rankings

Google Maps Rank CheckYour Google Maps position at 25 spots, who’s beating you and what to fix first. Free, in about a minute.

Get more reviews

Google Review Link & QR CodeYour direct Google review link, a QR code and ready-to-send SMS and email wording.

Google Review Card MakerA printable review card with your own QR code. A6, or 4 per A4 sheet.

Google Reviews CalculatorHow many 5-star reviews it takes to reach your target rating, and what one bad review costs you.

Google Review Reply GeneratorThree ready-to-edit replies for any Google review, good or bad. Nothing leaves your browser.

Fix your profile

Google Category FinderThe Google Business Profile categories the top 10 businesses use for your search, and the ones you’re missing.

Business Listings CheckerChecks your name, address and phone on your website and directory listings against your Google profile, and shows what to fix.

Google Place ID FinderThe Place ID, Google Maps link and review link for any Australian business.

Find what people search

Local Keyword FinderThe Google searches for your service in your area, with monthly numbers and what advertisers pay per click.

Take a closer look

Free · live

Google Maps Rank Check

Your Google Maps position at 25 spots around your business, who’s beating you, and the 3 things to fix first. Free, in about a minute.

Check my ranking freeNo card. Sign in free to track up to 5 searches, with a report every Monday.

Your place across the area.

One search. 25 locations. A clearer picture.

Each circle is a search location

Top 34–1011–20

AT THE CENTRE POINT

Who appears nearby?

1Nearby business
2Your business
3Nearby business

Your next stepCompare the same search and area over time.

Run your own check to see where your business appears.

Free · live data

Local Keyword Finder

The real Google searches for your service in your area, with monthly numbers and what advertisers pay per click.

Find my keywordsCopy or download the list. Then check where you rank for the biggest ones.

About 12,000 searches a month for plumber in your area.

What people search	A month	Per ad click
plumber near me	4,400	A$60
plumber	3,600	A$51
emergency plumber	320	A$71
blocked drain plumber	210	A$44
hot water repairs	170	A$38

Example layout. Run it for your service and suburb.

Free · no sign-up

Google Category Finder

See the Google Business Profile categories the top 10 businesses on Google Maps use, and which ones you’re missing.

Find my categoriesCategory is one of the biggest things Google looks at, and you can change it in minutes.

Most of the top 10 use “Plumber” as their main category. You do too.

Category	Top 10 using it	You
Plumber	10 of 10	Have it
Gas fitter	6 of 10	Missing
Hot water system supplier	5 of 10	Missing
Drainage service	4 of 10	Have it
Emergency plumber	2 of 10	Missing

Example layout. Run it for your business to see your own gaps.

Guides that go with the tools

Why your ranking changes by suburbHow to read your rank map.Guide How many reviews do you need?Set a target against your competitors.Guide Grid rank trackers comparedLocal Falcon, BrightLocal and others, with prices.Comparison

Free Chrome extension

Check any website as you browse.

Our free extension checks any page as you browse: local SEO, speed and accessibility on your website, and Google Business Profiles on Maps. It shows where each issue is and writes up the fixes.

Local SEO · Google Business Profiles · speed · accessibility · fixes for your AI agent

Add to Chrome — it’s free What it checks →

The A1 Local SEO Checker side panel listing what to fix on a website, most important first

Found a problem? We’ll fix it.

Google Business Profile setup, optimisation and review growth, from A$149. Fixed quote before we start.

Get a free profile review