What’s confirmed

  • The Q&A API is gone. Google shut down the Business Profile Q&A API on 3 November 2025, saying it was “updating the Q&A functionality and user experience”. Tools that used to manage Q&A for you no longer can.
  • Ask Maps is the replacement direction. In March 2026 Google launched Ask Maps, a Gemini-powered way to ask Google Maps questions in plain language. It draws on reviews, photos and other information people share about places.
  • It’s reaching Australia. Reports in August 2026 said Ask Maps was rolling out to more than 150 countries, including Australia.

What you may still see

Google’s own help pages haven’t fully caught up. Some still describe the old Q&A section, which was only ever available in certain categories and countries. What you see on your profile may vary.

If you still see questions on your profile, answer them as the business, and report any question or answer that’s wrong or abusive: More → Report question or Report answer.

How to make AI answers about you accurate

AI answers are built from what’s already on your profile and what customers say about you. So:

  1. Fill in everything: services, attributes, hours, description and service areas. If it isn’t on your profile, the AI can’t say it.
  2. Answer common questions on your website in plain text: prices from, areas you cover, how bookings work, parking, payment options.
  3. Encourage detailed reviews. A review that says “fixed our hot water system in Joondalup the same day” answers questions for the next customer.
  4. Keep your details the same everywhere. See getting recommended by AI search.